“YOUR HOME IS YOUR CASTLE”
Of course you want to get the highest price possible in the shortest length of time! Above all you want an agent you can trust, one who will work hard for you. No matter which member of Team Platinum you choose to represent you, all of the services listed are included with your listing!
Katherine gives you good value, respects your privacy, and understands your need for qualified buyers. People feel comfortable and confident with her, right from the start. She has been the recipient of the prestigious Legend Award twice and Prudential Chairman’s Circle Award from 2006-2017 staying consistently in the top 1% of producers in North America since 2008. She is well-known as the top REALTOR® in New Brunswick and has been the top Prudential Agent in Atlantic Canada until moving to Coldwell Banker a position she plans to retain. Thinking of selling, Katherine will be happy to help you!
FREE HOME EVALUATION
Thinking of selling but not sure of the price. Statistics prove that pricing your house too high by even 10% reduces the buying public to only 2%! Take away the guess work and call us today for your free, no obligation home evaluation!
WHY Coldwell Banker?
Legacy. Our story of leadership, innovation and success dates back to San Francisco in 1906. After a devastating earthquake, real estate agent, Colbert Coldwell saw the need for trusted, honest and knowledgeable real estate services to help the city rebuild. A few years later, Benjamin Arthur Banker came on board and then became a partner. The founding heritage of providing professionalism and superior customer service remains the core of the Coldwell Banker philosophy more than 110 years later with 88,000 agents in 49 countries, coming to Canada 74 years ago in 1943. Recognized for their philanthropy, two of Coldwell Banker’s best known projects are “100 Homes for Humanity” and “Adopt-A- Pet”. To mark their 100th Anniversary in 2006 they started an initiative to raise $5Million to support 100 Homes for Humanity. To date they have raised $6.1Million and committed to more than 130 homes. For over 100 years Coldwell Banker has helped people find homes and now our mission includes man’s best friend! Out of the rubble of the 1906 San Francisco earthquake Coldwell Banker helped saved dogs along with people. They have joined forces with Adopt-A-Pet, North America’s largest non-profit pet adoption web site to help 20,000 dogs find a home this year!
Innovation. An industry pioneer for more than a century, Coldwell Banker was the first full-service real estate brand to launch a national website, stream listing videos online, create an iPad application and listing video channel on YouTube, design mobile-friendly sites and be recognized for our best-in-class training.
You want an agent who does more than puts up a sign & waits for an offer! The MLS system is a very important and we understand well that each of the licensed salespersons in southern New Brunswick have thousands of contacts. How your home is presented in print and on line is important to these buyers who regularly peruse this site and call their agent for a viewing. We nurture these important relationships, rolling out the red carpet for the buyer and their agent proving that Katherine’s number one goal is to get your house sold quickly & profitably.
Marketing your property to the public is one of the most important tasks of your REALTOR®. Katherine has THE most extensive media programs in the industry consistently featuring your property to the public & inviting buyers to view your property on line. Katherine and her assistant spend numerous hours perfecting the listing details on the web with the knowledge that 97% of Canadians do their new home shopping on line in the comfort of their own home, usually choosing 3 or 4 favorites to actually walk through.
ALL OF THE PROPERTIES LISTED WITH KATHERINE RECEIVE THE FOLLOWING MARKETING ADVANTAGES;
- SOCIAL MEDIA; A very important aspect of home sales today, social media, ie Instagram, Twitter, LinkedIn and especially Facebook, is a first source for many home buyers. That’s why Katherine has a professional social media coordinator showcasing her listings at their best to thousands across Canada and the Eastern Seaboard of USA.
- THE REAL ESTATE GUIDE; Katherine’s professionally designed ad stands out in the crowd drawing buyer’s attention second to none! When Katherine started in real estate in 2004 this thin paper was black and white ads with type so small you’d need your magnifying glass to see the properties. Since her first beautifully laid-out, full colour ad with large type buyers have been enjoying a totally different look in this well-read paper!
- SAINT JOHN AIRPORT YSJ; Very important location. Illuminated signage centered on the luggage carousel in the baggage claim area. This is the #1 spot for high visibility to those relocating to our area, business travelers and other frequent flyers that have the means to buy your home!
- KATHERINEBACON.COM; Katherine receives over ten of thousand hits a month on her professionally designed web site from buyers in our local area, across Canada and around the world! Our sellers are receiving more hits off Katherine’s web site than they are off the MLS! Buyers and sellers especially enjoy the ease of navigation around the site, the detailed descriptions of the properties, the slide shows and large numerous photos! Her tech support staff has her connected to numerous search engines and web sites so if buyers are searching the web for property in New Brunswick be sure that your property listed with Katherine will show up on their screen!
- COLDWELLBANKER.CA; Coldwell Banker cuts the leading edge in Real Estate web sites with global access from a leader in the industry!
- NUMEROUS NATIONAL AND INTERNATIONAL WEB SITES; Inclusion in specialty web sites drawing attention to your property from around the globe!
- PROFESSIONAL PHOTOGRAPHY. For truly professional marketing your home deserves photos by an expert! We work hard to ensure that your property is presented in its best light in the newspaper, on the web sites and social media! Buyers and sellers are extremely complimentary and appreciative of our photos saying their homes never looked so good!
- SMARTPHONE USERS CUSTOM WEB SITE; Keeping up to date with the latest trends, Katherine is the first REALTOR® in Atlantic Canada to provide a custom web site specifically designed and sized for the numerous buyers checking for homes on their smartphones! All of Katherine’s listings are provided in full detail with all photos as well!
LUXURY HOME ADVERTISING INCLUDES ALL OF THE ABOVE PLUS;
- TELEGRAPH JOURNAL; ¼ Page, professionally designed, full colour ad on your property in the Business Section of the paper which is circulated around the entire province. Your buyer may not live in Saint John!
- UNIQUE HOMES; Unsurpassed Distribution! With 320,000 distribution points across Canada and the USA, Unique Homes is the largest national publisher of printed and online magazines for the real estate market.
- GLOBAL LUXURY; 18,000 are inserted in The New York Times and distributed to affluent New York metro area subscribers as well as 12,000 distributed by Prudential Real Estate Sales Professionals across North America to affluent buyers.
- DREAM HOMES; 10,000 direct mailed to national & worldwide subscribers,21,000 copies are for sale in fine bookstores, newsstands, airports, luxury hotels & resorts worldwide, 29,000 are distributed in upscale retail locations & fine hotels across North America.
- ROBB REPORT; with a distribution of 84,000 copies is considered by many to be the crème de la crème of luxury magazines featuring magnificent homes and estates across North America and around the world! Their readership demographics shows an average household income of $1.2M, average total asset value of $6.5M and average value of primary residence of $2.0M. Just the people you want seeing your fine home!
- DUPONT REGISTRY; For 25 years Dupont has been located in the newsstands of over 55 foreign countries, as well as executive lounges of every major international airport. Dupont is dispersed to Business and First Class passengers on 36 international airlines including US Air, Australia Air, British Airways, Japan Air, Air France, Air India, Korean Airlines, Virgin Atlantic and Lufthansa! Dupont Registry is renowned worldwide for representing the crème de la crème for decades.
- Dream Homes web site; visited worldwide by high end buyers! View Katherine’s listings, click on International, Canada! www.dreamhomes.us
- Luxury Homes Web Site; Popular site for upscale buyers around the world! www.luxuryhomes.com
- DuPont Web Site; Growing more popular by the day this high-end site features only the properties listed in the DuPont Registry so buyer have a choice to see your house in the glossy magazine or on line!
- Unique Homes Web Site; Prestigious global web advertising to a discriminating clientele. www.uniquehomes.com
Quantity & Quality of Advertising
It is important that the public is consistently aware that your property is on the market especially in the upper end market. Make sure the agent you choose advertises on a regular basis in the right locations where your property will be seen not just locally but nationally & internationally as well! Families are relocating to our area from around the world. No matter what city and country they are coming from you want them to be aware that your property is “On the Market”!
One third of all real estate sales come from relocation services. Coldwell Banker is one of the largest relocation management companies in the world, delivering services to a broad range of corporations and government agencies. Over 3,000 offices refer clients to more than 5,000 markets worldwide. Katherine is the local representative for numerous large corporate national and international relocation companies who call Katherine to find their buyers homes here in Southern New Brunswick. Be sure your home is on her list!
As a professional interior designer with 20 years’ experience, when listing your property, Katherine makes no cost changes that give sellers an edge. This can be as simple as rearranging your furniture or changing the colour of the front door, just like on TV! This Finishing Touch is an added bonus, valued at $150 per hour and included free of change with your listing. Other REALTORS® can give you basic tips for preparing your home for market but Katherine is the only REALTOR® /PROFESSIONAL DESIGNER in the Maritimes who can provide you with professional design advice to show your property off to its best advantage! Not only can Katherine can point out the special features & details of your property, she can also make approximations as to replacement costs to serious buyers. This allows them to more clearly see the value in your home.
- CONNECTIONS; Most important is Katherine’s extensive network of connections. She has built a rapport with thousands of people through her 32-year business career and numerous charity events.
- TOLL FREE; Statistics show that out of town buyers are more likely to call about properties advertised with a toll free phone number. Katherine’s clients have access to her toll free # from anywhere in North America. Great for buyers and also for sellers away on vacation who like to keep in touch!
“Choose your REALTOR® wisely! This is the largest personal transaction of your life”.